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04 / 11US E-commerce

Failed payment recovery

A customer with a declined card is told, knows what to do, and only loses access after an agreed grace period.

Status
In production
Industry
Subscription e-commerce
Notices
Email, on screen, and before the card expires
Hard declines
Stop being retried
Before
Memberships renewed on the card. When a card declined, the payment provider retried silently, and the customer lost access without knowing why.
What we built
Every decline has its reason identified. The customer gets the right email and an on-screen notice, is warned before the card expires, and access only ends after an agreed grace period. Cards declined for good stop being retried.
What changed
A customer with a declined card knows what to do to stay. Finance sees what was recovered and what was lost.
Today
Running in production.

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